BRAND PROFILE
Givenchy, the well-established French luxury brand of haute couture clothing and accessories was in need of refreshing their hosiery packaging.
CASE STUDY
We partnered with Givenchy and their license holders to restore the brand identity the program had lost in prior seasons and reflect the aesthetic the brand intended. We coordinated the photo shoot as well as provided art direction throughout the process. We were able to provide additional flexibility by dramatically editing photos from prior shoots to ensure a strong and consistent brand message and the sexiest packaging possible.
