BRAND PROFILE
Jaclyn Smith – In a 30 year long collaboration with Kmart®, Jaclyn Smith reigns as the most iconic and longstanding celebrity partner.
CASE STUDY
We began with a small project of reengineering some problematic prints (textile designs) that the factory was having trouble executing.
Our collaboration evolved into a comprehensive engagement that consisted of trend insights and presentations, seasonal catalogs, photography and a variety of additional sales collateral which sparked new interest and reinvigorated client relationships.
